AI Insights · Timothy · October 2022
Top 5 Social Networking Apps in Africa in Q3 2022
The top social networking apps in Africa saw diverse performance trends in Q3 2022, with notable growth in downloads and active users for some platforms.
In the third quarter of 2022, the top five social networking apps in Africa experienced varied performance trends across downloads, revenue, and active users. Below, we provide a detailed overview of these trends.
WhatsApp Messenger maintained a consistent weekly revenue of around $3, with a slight dip to $2 in late August and early September. Downloads for the app saw significant growth, starting at 954K in the first week of July and peaking at 1.76M by the end of September. Active users remained steady, fluctuating around 121M throughout the quarter.
Messenger from Meta Platforms, Inc. showed a fluctuating revenue pattern with a peak of $260 in early July and a low of $38 in late July. Weekly downloads ranged from 865K to 1.03M, with a slight decline towards the end of September. Active users hovered around 96M, with a gradual increase observed in August.
Facebook, also from Meta Platforms, Inc., experienced a steady weekly revenue, peaking at around $10.2K in late July. Downloads demonstrated significant variation, with a peak of 2.56M in late August and a low of 1.37M at the end of June. Active users showed a consistent upward trend, reaching approximately 130M by the end of September.
Telegram Messenger saw its weekly revenue increase from $1.2K in early July to $2.5K by the end of September. Downloads for the app started at 486K and grew steadily to 744K. The active user base remained relatively stable around 23M, with minor fluctuations throughout the quarter.
Status Saver for WA Story Save reported a weekly revenue peak of $4.7K in early August, followed by fluctuations between $2.2K and $3.5K. Weekly downloads fluctuated between 44K and 91K, with a peak in late August. Active users saw a gradual increase, reaching about 440K by the end of August before stabilizing around 390K in September.
These insights are based on data from Sensor Tower, where more detailed analytics and trends can be explored for a deeper understanding of app performance in various regions.